Troye Sivan Opens Up About His Ideal Summer - A Prada Exclusive

Summer is a season of possibilities. What defines your ideal summer? Explore the “Days of Summer” collection, starring Prada Ambassador Troye Sivan. #PradaSummer #Prada

Troye Sivan Opens Up About His Ideal Summer – A Prada Exclusive

Step into summer with Troye Sivan as he shares his perfect summer moments in this exclusive Prada interview. From sun-drenched days to quiet adventures, Troye opens up about what summer means to him, the places he loves, and the feelings that define this carefree season. Captured in the serene and idyllic atmosphere of Prada’s “Days of Summer” campaign, Troye embodies the spirit of summer: a season of freedom, possibi...

Infrastructure and Ecology | The Final Day of Prada Frames in Milan

The final day of Prada Frames - curated by Formafantasma and held in Milan - continued the fourth edition titled In Transit, exploring how infrastructure intersects with ecology, technology, and space. Sessions featured Metahaven, Tung-Hui Hu, Julia Watson, Nick Hunt, Ersilia Vaudo, Nicola Twilley, and Paola Antonelli. All sessions introduced by Alice Rawsthorn, in conversation with Natalia Grabowska. #PradaFrames #Prad...

Prada Frames 2025 | In Transit: Exploring Mobility, Design, and the Environment

Embark on a reflective journey through Prada Frames 2025, the three-day symposium curated by design and research studio Formafantasma. Set aboard the Arlecchino train as well as in the Padiglione Reale, “In Transit” investigates infrastructure as a force shaping movement, society, and the built environment through cross-disciplinary dialogue. Prada Frames embodies the brand’s commitment to intellectual e...

Aboard the Arlecchino | Prada Frames Continues in the Padiglione Reale

The second day of Prada Frames - In Transit - took place aboard the Arlecchino train and in the Padiglione Reale. Contributors included AAU Anastas, Charlotte Malterre-Barthes, Marta Foresti, Lorenzo Pezzani, Nelly Ben Hayoun-Stépanian, and Giacomo Abbruzzese, in conversation with Natalia Grabowska. All sessions introduced by Alice Rawsthorn. #PradaFrames #Prada

Prada Frames Opens in Milan | A Prismatic Gaze on Infrastructure

Prada Frames opens in Milan - curated by Formafantasma and running parallel to Salone del Mobile. Under the title In Transit, day one featured Kate Crawford, Marina Otero Verzier, Jesse LeCavalier, Rose George, Samia Henni, Hito Steyerl and Samia Henni, in conversation with Natalia Grabowska. All sessions were introduced by Alice Rawsthorn. #PradaFrames #Prada

A Study in Perception

The Prada Spring/Summer 2025 Eyewear collection plays with the interplay of reality and illusion, reshaping classic forms with a modernist perspective. Inspired by the season’s discourse on truth and transformation, each frame is crafted with meticulous detail-bold yet refined, sculptural yet fluid. A vision of contemporary elegance. #Prada #PradaEyewear #PradaSS25

Mi Shang Prada Rong Zhai by Wong Kar Wai

Prada announces the opening of Mi Shang Prada Rong Zhai, its first stand-alone dining space in Asia, conceived by renowned arthouse director Wong Kar Wai, who envisioned the project drawing inspiration from the philatelic concept of Tête-bêche — a pair of stamps printed in opposite orientations, whether by design or mistake. Steeped in Wong Kar Wai’s captivating vision, where the idea of reflection, adjacency, and correspondence hints at th...